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Advertising

Google Ads API

Google Ads

Campaign, keyword, and search-term performance with cost, conversions, and ROAS.

What your assistant can read

  • Campaigns, channels, and budgets
  • Cost, conversions, and conversion value
  • Keywords and actual search terms

How it connects

Sign in with Google.

Questions to try

  • “Which search terms cost the most without converting?”
  • “Show ROAS by campaign for the last 30 days.”
  • “Compare Performance Max and Search spend this month.”

MCP tools

4 read tools and 1 write tool that change live data only when you ask.

Full tool reference
MCP tools for Google Ads
ToolTypeWhat it does
google_ads_get_campaignsREADCampaigns with status, channel, and budget.
google_ads_get_performanceREADCost, conversions, and ROAS by campaign or day.
google_ads_get_keywordsREADTop keywords by cost.
google_ads_get_search_termsREADSearch queries that triggered ads.
google_ads_update_campaignWRITEPause, enable, or change a campaign budget.

Ask about your Google Ads data in minutes

Create a workspace, connect one account, and add the MCP server to your assistant. No API keys to paste and nothing to export.